SG

Sofia Griffin

Content Lead, Kebo QR

Sofia is a digital strategist who's obsessed with making physical marketing measurable, flexible, and surprisingly fun. She specializes in contactless engagement, mobile tracking, and dynamic routing. As a regular writer for Kebo QR, she digs into how creators, local businesses, and enterprises can use dynamic QR codes to keep their print materials agile and data-driven, and to stay ahead of shifting consumer engagement trends.

Articles by Sofia Griffin

User scanning QR code with a phone
Real EstateMarketingAnalytics

QR Codes for Real Estate: A Realtor's Guide to Signs, Open Houses, and Scan Analytics

How realtors can use QR codes on yard signs, open houses, and mailers: what buyers want to see, how to track scans, and the rules to follow.

10 min read
A menu and seasoning packets placed on a table
SEOMarketingGrowth

How to Use QR Codes for Google Reviews & Forms (The Right Way)

Stop losing local search traffic. Use dynamic QR codes to grow your Google Reviews, streamline Google Forms, and track your offline marketing ROI.

7 min read
Close-up of a QR code scanner app icon on a phone screen
SecurityQuishingEducation

How to Spot a Malicious QR Code: Scanning with Confidence in a Digital World

Learn the mechanics of dynamic vs static QR codes, how quishing works, and how to verify QR security before scanning in a physical world.

9 min read
A QR code menu sign on a cafe table beside a wrap and a basket of fries
RestaurantsMenuHospitality

Why Every Restaurant Needs a QR Code Menu in 2026: 5 Benefits of a QR Menu

QR code menus in 2026: five benefits for your restaurant, the pitfalls to plan for, and how to create a QR menu in three steps.

7 min read
Three people each holding a coffee mug
CafesMarketingLoyalty

Dynamic QR Landing Pages in High-Volume Cafes: Turning Wait Time into Loyalty

How dynamic QR landing pages turn a cafe's wait time into loyalty sign-ups, retail sales, and repeat visits, with a calculator to estimate the payoff.

5 min read